Happy Friday, Female emPOWERED listeners! My #FemaleFriday guest this week is Heather McConochie, nutritionist and health and mindset coach.
I connected with Heather through a mastermind group we were both a part of, and wanted her to come on to the show to share how she made the big leap from working as an ER nurse in Austin, TX, to now running her online nutrition coaching business full-time.
ER nurse to online nutrition coach
Six years ago, Heather was working as a nurse in a trauma ER in Austin, TX, frustrated with her own “yo-yo” health journey. That’s when she started doing CrossFit at a gym she would pass on her way to work. Wanting to lose weight without losing muscle mass, Heather started down the path of exploring nutrition and learning about macros.
Tune in as Heather shares more about her journey with nutrition along with launching her online business with no previous business experience.
In this episode we discuss:
- Working as an ER nurse and struggling with health
- Starting down the path of nutrition
- Hiring a macros coach and watching her body transform
- Heather’s transition from the hospital to full-time business owner
- Attending the Summit of Greatness
- What macros are
- Nutrition labels vs. food marketing
- Finding a gap in the marketplace
- Two things that helped her improve her business
- Tips for someone starting their online business
- What to do if you are feeling stuck to find leads
Follow Heather on Instagram @heathermcconochie. Check out Heather’s website to see her incredible coaching services!
Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!
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Interested in being a guest on a future Female Friday episode? Email me at [email protected]!